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Julie Quintard, Commitment and Sustainable Development Manager at the Sipa Ouest-France Group, which is one of the 13 PQR groups involved in this joint decarbonization project.

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Since 2023, the 13 Regional Daily Press groups and the 366 advertising agency have been carrying out the “Climate - PQR 2030" project, the objective of which is to provide the sector with a common trajectory to reduce GHG emissions.

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Sami supports this ambitious approach and has worked with all the actors on:

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• standardization of group carbon footprint measurements
• The measurement of the total carbon footprint of the PQR
• the definition of forty common indicators for the management of GHG emissions
• the definition of an emissions reduction trajectory aligned with the Paris Agreement and a joint action plan

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